Cost - Risk Analysis Tool

Have you done the sums? Just look at the bottom line and compare!

When you create a promotion, do you start in The Black? or The Red?

Running a sales marketing promotion can be a seen as taking a bit of a gamble! No one ever knows for sure just what the results will bring! The best we can do is to run a cost risk analysis and make a judgement from there. The aim as always, being to draw in more clients whilst minimising the risk!

To help when setting up the UK Portrait Group I created this cost risk analysis tool to help photographers compare the promotional viability of various marketing campaigns on offer to them at the time.

This tool proved invaluable as over 900 UK photographers downloaded it in an adapted form so that they could use it for their own personal cost analysis to help them judge the risks of their own promotional ideas. Provided in Microsoft Excel worksheet format you can download a copy of this adapted spreadsheet to see just how easy it is to use! Simply download your own fully working copy free of charge direct from this site via the Share to Get button below. Not only that but I can produce you a personalised version for any application with prices starting at just £50 Just contact me with brief details of your requirements and I'll contact you asap to discuss the options you require.

When using the Free dowload simply by entering your own data into the bright yellow cells, all the maths will be done for you in real time. No more head scratching with a calculator, just a two minute exercise available whenever you need it.

Figure 1 - A cropped down image of the worksheet

By entering your own personal costing figures in the bright yellow boxes, you will be able to see just how your figures affect that all important bottom line!

Download your own fully working copy free of charge direct from this site via the Share to Get button below.

Dont forget! Spreadsheets like these can be designed and purpose built for you and your business from £50 upwards. For further information please get in touch via my contact page and provide me with brief details of your requirements.